Gamification for all ages There’s a common misconception that gamification is an actual game. Which is probably because of the name. Gamification is not interoffice Candy Crush sessions. And it’s…
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What gets you out of bed in the morning? Screaming toddlers don’t count, I’m talking about the essential you. What’s the intrinsic need, the raison d’etre, that moves you to...
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In a long-overdue rehaul of industrial era performance management practices, a host of Fortune 500’s have ditched the annual employee performance review in favour of more frequent feedback. While the...
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Where are you going with gamification? Do you need to energise contact centre performance? Maybe drive sales targets? Gamification can get you there. Get off to a good start with...
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If you still can’t quite get your head around games, game design, gamification, and what any of it has to do with your business, you’re missing a big opportunity to…
If you’ve ever tried to break a habit, you understand the often-tormented pattern of emotions that come with the effort. The initial rationale and brave resolve, the pull of temptation,…
The spectacular rise of gamification, from a commercial non-starter in 2002 to a USD 2.17 billion global industry in 2017 belies the persistent confusion about what it is and what…
