Gaming since pre-history: Is Africa the ‘cradle of gamification’?
Do the oldest games we know contain elements of behaviour-changing design? We speculate on their potential for changing behaviour through gamification.
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Observations, practical thinking and useful provocations for people designing better engagement, learning and performance.
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Human motivation✦
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Human motivation✦
Behaviour change✦
Learning that moves✦
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Understand extrinsic and intrinsic motivation like a boss
Playa is here to help you understand extrinsic and intrinsic motivation like a boss.
Does gamification only motivate Millennials?
Gamified solutions appeal to a multigenerational workforce. Baby Boomers and Gen X-Y-Z all stay engaged with work through applied game theory and mechanics
What’s a ‘black hat core drive’ and why do you need to know?
Learn how to convey urgency, scarcity, loss potential with black hat motivators, and drive development, achievement, meaning with white hat motivators.
How gamification can turbocharge sales channel performance
Make the leap from mediocrity to meritocracy. Gamification can turbocharge sales channel performance creating sales superheroes.
How gamification improves effectiveness of the e-learning experience
Find out how gamification improves effectiveness of the learning experience. There's a lot more than simply ‘bolting on’ game elements.
Born to compete
Gamification works because it taps the powerful, instinctive drive that is our love of competition. We propose harnessing it for social good. Are you…
Why achievement badges are effective motivators
Achievement badges are effective motivators for your employees to learn new skills or engage with something new & unfamiliar.
The science of using collectables in gamification
Using collectables in gamification sustains engagement and taps into a deep-rooted human drive to collect and acquire things.
Is this gamification’s endgame? The future of gamification.
Is gamification's demise eminent? Instead of planning a funeral, we propose a reboot. Hello Motivational Design; the future of gamification.
Why narrative is gamification’s secret learning weapon
The power of narrative in gamification. It elevates gamified engagement above the straightforward and over-applied points, badges and leaderboards.
Permission to board. Winning at employee onboarding with gamification.
Employee onboarding generally doesn’t get the attention it deserves. In fact, it’s reported that just 32% of companies have a formalised onboarding process.
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